XEBS CEMS kicked off 2020 with a unique event, Sport IT 2020, India’s first sports and innovation festival. It comprised three elements – sports hackathon, sports marathon and a start-up-village. As many as 12 start-ups in the fields of sports echnology, nutrition, flow monitoring, site management, virtual reality and e-games participated in the festival. The Sports Marathon witnessed participation of high performance centres and sports associations of Odisha and over 1500 students including ifferently-abled children participated in the marathon. Sports Hackathon’ was organised in association with Start-up Odisha and Sports Unlimitech, the biggest sports and innovation festival in Europe, at XIMB with participation of 10 French students as well. Besides XEBS members, the event was graced by the Chief Minister of Odisha, Naveen Patnaik, State’s Sports and Youth Services Minister Tusharkanti Behera and other eminent dignitaries.